With expert faculty, a vast network of internship opportunities and a focus on hands-on learning, our communication arts program gives you the skills and experience to turn your passion into a profession.
What is communication arts?
Communication is a vital part of daily life, regardless of career or industry 鈥 that鈥檚 part of the reason why communication arts is one of the largest and most popular of the humanities disciplines. Another reason is the inherent flexibility students find in the job market through the range of transferable skills they develop in this degree program.听听
Why study communication arts at 樱花动漫 Manchester?
樱花动漫 Manchester鈥檚 communication arts program offers a strong foundation in the liberal arts and hands-on experience with real-world media tools and techniques. You鈥檒l learn critical thinking, creative storytelling and widely applicable skills in video production, digital media, media writing, graphic design, public relations, social media and interpersonal relations that will ensure you are job-ready at graduation and beyond. If you want industry connections and internships to help kickstart your career, our program鈥檚 prime location in the state鈥檚 largest city and business hub give you a competitive advantage. With options in advertising and public relations, cinema and media arts, digital media and human relations, communication arts majors can customize their degree to bring the future they want into sharper focus.听听听
Potential careers
- Advertising/marketing/PR specialist
- Brand/project manager
- Client relationship manager
- Community/social services counselor
- Digital video producer/editor
- Event planner
- Graphic designer
- Health educator
- Human resources specialist
- Public outreach coordinator
- Multimedia artist
- Social media specialist/manager
Your interests inspire what you study, allowing you to focus your degree with options in:
Curriculum & Requirements
听For more information, contact the 樱花动漫 Manchester Office of Admissions, (603) 641-4150.
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Advertising and Public Relations, Cinema and Media Arts, Digital Media, and Human Relations are Degree Options that appear on the official 樱花动漫 transcript and diploma. The specific requirements for each Degree Option are presented elsewhere in this catalog. Students are encouraged to contact the Communication Arts program coordinator or their academic advisor to discuss whether a Degree Option is the right choice for them.
This degree plan is a sample and does not reflect the impact of transfer credit or current course offerings. 樱花动漫 Manchester undergraduate students will develop individual academic plans with their professional advisor during the first year at 樱花动漫.
Sample Course Sequence
| First Year | ||
|---|---|---|
| Fall | Credits | |
| UMST听401 or UMST听402 | First Year Seminar or Transfer Seminar | 1-2 |
| ENGL听401 | First-Year Writing | 4 |
| CMN听455 | Introduction to Media Studies | 4 |
| Discovery Course | 4 | |
| Elective | 4 | |
| 听 | Credits | 17-18 |
| Spring | ||
| Quantitative Reasoning | 4 | |
| CMN听456 | Propaganda and Persuasion | 4 |
| Discovery Course | 4 | |
| Elective | 4 | |
| 听 | Credits | 16 |
| Second Year | ||
| Fall | ||
| Foreign Language | 4 | |
| CMN听457 | Introduction to Language and Social Interaction | 4 |
| Major Elective | 4 | |
| Discovery Course | 4 | |
| 听 | Credits | 16 |
| Spring | ||
| Foreign Language | 4 | |
| Major Elective | 4 | |
| Major Elective | 4 | |
| Discovery Course | 4 | |
| 听 | Credits | 16 |
| Third Year | ||
| Fall | ||
| Major Elective | 4 | |
| Discovery Course | 4 | |
| Elective | 4 | |
| Elective | 4 | |
| 听 | Credits | 16 |
| Spring | ||
| Major Elective | 4 | |
| Discovery Course | 4 | |
| Elective | 4 | |
| Elective | 4 | |
| 听 | Credits | 16 |
| Fourth Year | ||
| Fall | ||
| Major Elective | 4 | |
| Discovery Course | 4 | |
| Elective | 4 | |
| Elective | 4 | |
| 听 | Credits | 16 |
| Spring | ||
| Major Elective | 4 | |
| Discovery Course | 4 | |
| Elective | 4 | |
| Elective | 4 | |
| 听 | Credits | 16 |
| 听 | Total Credits | 129-130 |
Degree Requirements
All Major, Option and Elective Requirements as indicated.
*Major GPA requirements as indicated.
Major Requirements
Communication Arts (CA) majors must complete 10 courses (40 credits) and maintain a minimum overall grade point average of 2.0 in the major. Transfer students must complete at least 20 credits in the Communication Arts major at 樱花动漫. Communication Arts majors may use up to two CMN and/or CA courses toward both the Communication Arts major and 樱花动漫 Discovery Program requirements.
| Code | Title | Credits |
|---|---|---|
| I. Required Core Courses 1 | ||
| CMN听455 | Introduction to Media Studies | 4 |
| CMN听456 | Propaganda and Persuasion | 4 |
| CMN听457 | Introduction to Language and Social Interaction | 4 |
| II. Selected Coursework 2 | ||
| Select three courses from area A, two from area B, two from area C below. | 28 | |
| Total Credits | 40 | |
- 1
Students must earn a "C" or better in each course to satisfy CA degree requirements.
- 2
Students must earn a "C-" or better in each course to satisfy CA degree requirements.
| Code | Title | Credits |
|---|---|---|
| A. Communication Practices | ||
| Select three courses from the following: | 12 | |
CA听450 | Introduction to Public Speaking | |
CA听500 | Media Writing | |
CA听501 | Internship/Communication in the Urban Community | |
CA听502 | Image and Sound | |
CA听507 | Relational Violence | |
CA听508 | Conflict in Relational Communication | |
CA听512 | Screenwriting | |
CA听514 | Fundamentals of Video Production | |
CA听515 | Advanced Video Production | |
CA听517 | Fundamentals of Audio Prod | |
CA听520 | Special Topics in Applied Communication | |
CA听522 | Graphic Design I | |
CA听523 | Graphic Design II | |
PSYC听762 | Counseling | |
| Total Credits | 12 | |
| Code | Title | Credits |
|---|---|---|
| B. Communication Practices: Organization, History, and Policy | ||
| Select two courses from the following: | 8 | |
CA听527 | History of Film | |
CA听531 | History and Organization of Advertising | |
CA听532 | Typography I | |
CA听536 | LGBT Images and Perspectives | |
CA听538 | Gender | |
CA听539 | Communicating in Families | |
CA听540 | Public Relations | |
CA听542 | Social Media for Organizations and Business | |
CA听550 | Special Topics in Communication Organization, History, and Policy | |
COMP听560 | Ethics and the Law in the Digital Age | |
ENGL听534 | 21st Century Journalism: How the News Works | |
PHIL听565 | Philosophy Through Film | |
| Total Credits | 8 | |
| Code | Title | Credits |
|---|---|---|
| C. Communication Practices: Theory and Research | ||
| Select two courses from the following: | 8 | |
CA听610 | Communication Technologies and Culture | |
CA听612 | Narrative | |
CA听615 | Film History/Theory and Method | |
CA听618 | Documentary | |
CA听720 | Seminar | |
CA听795 | Independent Study | |
| Total Credits | 8 | |
Capstone Requirement
The capstone requirement will be satisfied in a student's senior year by completion of a specific four-credit capstone course at the 600 or 700 levels.听Students may听not enroll in a capstone course until they have completed all three CA program core courses (CMN听455 Introduction to Media Studies, CMN听456 Propaganda and Persuasion, and CMN听457 Introduction to Language and Social Interaction) and at least one Area A course and one Area B course. Students must also have completed the prerequisites for the particular capstone course they seek to take. Exceptions to this rule must be approved by the student鈥檚 academic advisor and CA program coordinator.听The capstone course can also fulfill an Area C course requirement.
The capstone experience offers seniors an opportunity to synthesize and apply knowledge and skills gained throughout their communication arts major coursework. The capstone course requires students to conduct an original research study, a creative media project, an internship, community-based research, or an advanced service learning project in communication arts under the close supervision of a communication arts faculty member. Students are strongly encouraged to share their capstone projects with the larger 樱花动漫 community through participation in the Undergraduate Research Conference, a presentation in the Brown Bag lunch series, publication in the 樱花动漫 undergraduate journal , or presentation in some other public venue. Students should work closely with their advisors to make sure the capstone requirement has been satisfied.
Courses that satisfy this requirement include, but are not limited to:
| Code | Title | Credits |
|---|---|---|
| Capstone Courses | ||
| CA听612 | Narrative | 4 |
| CA听615 | Film History/Theory and Method | 4 |
| CA听720 | Seminar | 4 |
| CA听795 | Independent Study | 4 |
Program Learning Outcomes
Upon completion of the Communication Arts program, students will be able to:
- Analyze how creativity, artistry, narrative, identity, persuasion, and ethics shape messages and relationships produced within a variety of social, organizational, and industry contexts.
- Demonstrate knowledge and skills that give them expertise and proficiency in areas such as human relations, social media, digital video, audio production, graphic design, writing, and speaking.
- Know the history of communication practices and understand how media technologies and messages have impacted societies, cultures, organizations, and businesses.
- Effectively research and creatively explore communication practices, experiences, and trends using high quality sources of information, multiple modes of inquiry, and multiple presentation formats.
- Identify professional interests or career paths by working with the Internship and Career Planning Office and by engaging with communication settings outside the classroom through internships, service learning, field trips, and independent studies.
Explore Program Details
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Adjunct Faculty
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Adjunct Professor
As a communication arts major, you鈥檒l have access to state-of-the-art sound recording and video production studios, a high-definition editing lab and a brand-new digital media screening room with surround sound.
From script to screen, bring your work to life in our state-of-the-art video studio and editing lab. Explore the artistry of digital media with high-definition cameras, green screen technology and industry standard editing software.
The audio studio gives you the tools to record, edit and produce your original projects. Equipped with a digital recording booth, editing stations, control room and more, the studio is your haven for both audio and video production.
Our campus is in the heart of the region鈥檚 cultural, economic, entertainment and government activity 鈥 putting unlimited internship opportunities at your doorstep. We鈥檝e partnered with local businesses to give you the real-world experience that sets you apart. Communication arts majors have interned at many high-profile organizations in the area, including:
- Granite United Way
- NH1 News Network
- New Hampshire Public Radio
- N.H. Department of Environmental Services
- Verizon Wireless Arena
- WMUR-TV
Communication arts majors gain the interpersonal and communication skills that employers in all industries look for. With a highly flexible curriculum and the ability to personalize your studies, your communication arts degree will open doors to unlimited career and graduate education opportunities.
The projects positive growth in many communications-related professions between 2012 and 2024. Make an impact with career possibilities in any industry, from media to healthcare, education, counseling and beyond.
| Job Title | Job Growth | Average Salary |
| Advertising, Promotions or Marketing | 9% | $124,850 |
| Film/Video Editor or Camera Operator | 11% | $58,900 |
| Graphic Designer | 1% | $46,900 |
| Health Educator or Community Health Worker | 13% | $43,840 |
| Market Research Analyst | 19% | $62,150 |
| Meeting, Convention, and Event Planner | 10% | $46,840 |
| Human Resource Specialist | 5% | $58,350 |
| Multimedia Artist or Animator | 6% | $63,970 |
| Producer or Director | 9% | $68,440 |
| Public Relations Specialist | 6% | $56,770 |
| Social or Community Service Manager | 10% | $64,530 |
| Writer or Author | 2% | $60,250 |
Add breadth to your degree with a communication arts minor, giving you the interpersonal and communication skills that will set you apart to employers in any industry.
In partnership with the New Hampshire community colleges below, we've developed a pathway to show you which courses at your community college will transfer into 樱花动漫 Manchester's communication arts program.
Program & Campus News
